While we are not currently accepting new clients, we invite you to join our waiting list.

We’d love to work with everyone who knocks on our door, however, we’re a curated financial team with an approach that’s rigorous and personal, just not easily scalable. Caring takes time.

We are currently operating at full capacity and are not able to receive new clients. For those who would like to hear from us when we have capacity for new business, we maintain a waiting list of qualified individuals.

To join the Caring for Clients’ customer waiting list, please fill in and submit our confidential application form.


Check out the FAQs page for info on our service and fee structure

Privacy Policy: We will not sell or give your information to any third party.

Services and Fees


Initial Consultation

In a nutshell: Discussion of your current finances, expenses, and plans

Big value:
  • Look at all aspects of your financial life with an objective expert
  • Get a clearer view of where you are – highlight gaps and issues and hear ideas as to how you might address them – encourages you to clarify and/or refine your goals
  • Leave the meeting better informed
We deliver: 
  • A clear-eyed, high-level view of where you are financially, based on years of experience
  • An overview of how we’ll partner with you
  • Complimentary

Comprehensive Personal Financial Plan – for Individuals and Couples

In a nutshell: Integrated review of your finances, expenses, and plans. Includes an evaluation and comprehensive recommendations, with multiple financial planning scenarios

Big value:
  • Clarity – you know precisely where you are and what you need to do to meet current and future goals
  • Commitment – studies show that a clear plan and a commitment to implementing plan-driven recommendations are strongly correlated with savings success
We deliver: 
  • Integrated advice – decisions in one area have a ripple effect on another. For example, an insurance broker might recommend an insurance plan that makes sense in isolation, but is not optimal in the context of the bigger picture. Ditto for an investment advisor, tax accountant, estate lawyer etc.
  • We act as the quarterback, driving strategy to achieve your life goals, incorporating all aspects of your financial affairs.
  • An aligned approach from a variety of resources; all professionals work together to serve your broader needs.
  • Studies indicate that working with a financial planner helps to reduce stress and provide increased peace of mind. Canadians with a financial planner are more likely to feel hopeful about their financial future and are less likely to lose sleep over financial worries than those without a financial planner1.
  • Cash flow management
  • Retirement planning
  • Tax planning
  • Estate planning
  • Risk management
  • Education planning
  • Elder care planning
  • Investment planning
  • $5,500 for most (higher in certain instances, if there is particular complexity)

1Results of a study by FP Canada.


Comprehensive Financial Plan for Business Owners

In a nutshell: Additional expertise for clients with additional complexities. Making sense of all the financial aspects of your business. Integrating the unique needs and concerns of a business owner.

Big value:
  • Comprehensive – more services offered for the amount paid. More information and advice for the business owner
  • Integrated – perfect for financial planning requiring more involvement and particulars
We deliver: 
  • Planning for the more complicated cases – incorporated operating companies, holding companies, family trusts and more
  • Considerations for compensation strategies, business succession planning, shareholder agreement funding and estate planning considerations
  • Integrating the specific and unique needs of every business owner
  • Compensation strategies
  • Business succession planning
  • Shareholder agreement funding
  • Estate planning considerations
  • $7,500 for most (higher in certain instances, if there is particular complexity)
  • Thinking of scaling up? We’re happy to offer a credit if you go initially for the individual plan and subsequently find you want more

Wealth Management

In a nutshell: Execution of your investment plan, once your investment strategy is custom built and agreed upon (minimum investment of $1 million)

Big value:
  • Seamless advice and service – investment strategy dovetailed with the cash-flow, tax and retirement plan we have developed together
We deliver: 
  • Integrated investment advice and ongoing financial planning
  • Annually:
    • $0 – $1 million is 1%  (minimum annual fee of $10,000 plus HST)

    • Next $1 million – $1.5 million is 0.65%

    • Next $1.5 million – $2 million is 0.50%

    • Next $2 million – $3 million is 0.40%

    • Next $3 million – $4 million is 0.30%

    • Next $4 million and up is 0.20%

    • Plus a $200 annual trustee fee for accounts in excess of $100,000

  • Once the financial planning engagement is complete, no further hourly fees for ongoing comprehensive financial planning
  • Product costs:
    • Your product fees depend on the products needed to achieve your investment objectives
    • Actively managed portfolios (F class mutual funds and ETFs) have embedded fees that typically range from .4% to 1%
    • Passively managed ETFs range from 0.05% to 0.25%
    • GICs and annuities do not have embedded management fees; a sales commission is factored into the yield of the product.

Rona Birenbaum is a certified Financial Planner and is licensed to do financial planning. Rona is registered through separate organizations for each purpose and as such, you may be dealing with more than one entity depending on the products purchased. Rona is registered through Caring-for-Clients for financial planning services. Financial Planning is not the business of or under the supervision of Queensbury Strategies Inc. and Queensbury will not be liable or responsible for such activities.

Toronto Office

Caring for Clients
11 King St West, #300
Toronto, ON
M5H 4C7
T: 416.363.8500


Getting to our office:

Our building is on the South-West corner of Yonge and King, just south of King Street. If you are coming by transit, we are right at King Subway station. If you are driving to our office, we would recommend parking at the Green P located at 2 Church St, near the Esplanade (near St Lawrence Market), which is an 8-10 minute walk to our office.

Calgary Office

Caring for Clients
400, 7015 Macleod Trail South
Calgary, AB
T2H 2K6
T: 403.831.8576


Getting to our office:

We are located at the Entegra Business Centre at 400, 7015 Macleod Trail South.  This is south of the Macleod Trail & Glenmore Trail intersection, and is on the west side of Macleod.